Captain Survey

1. How do most of your customers find you right now? (check all that apply) Website / Google search A booking platform (FishingBooker, Guidesly, etc.) Word of mouth / referrals Social media Marina, dock, or shop signage Other

2. How many boats do you run? 1 2–3 4 or more

3. Roughly what share of your bookings are repeat customers? Under 10% 10–25% 25–50% Over 50% Not sure

4. Have you ever paid for marketing, a website, or SEO help? Yes, and it helped Yes, but it didn't do much No

5. What's still eating your evenings or off-season, if anything? (check all that apply) Reconciling the calendar across platforms Following up with past customers Bookkeeping / invoicing Marketing or social media Nothing really Other

6. What kind of trips do you mostly run? Inshore / nearshore Offshore Both, roughly even

7. Roughly what does it cost you to keep the boat running each year, not counting the boat payment? Under $20K $20K–$40K $40K–$60K Over $60K Not sure / don't track it

8. Is your Google Business Profile set up and accurate? Yes, kept updated Yes, but outdated No / not sure what that is

9. Do you actively ask customers for reviews? Every trip Sometimes Rarely or never

10. Would you be open to a 15-minute call to go deeper on any of this? Yes No thanks

Thank you!